Author: Rubén Bocanegra

Rubén Bocanegra is a Computer Engineer with extensive experience in providing software solutions and business process optimization. Throughout his 18 years of professional experience, he has worked in business administration and project management for initiatives in Latin America, the USA, and Europe.

Custom CRM: 7 Considerations for a Successful Project

by Rubén Bocanegra

04/17/2025

CRM

When it is determined that an organization needs a Custom CRM (Customer Relationship Management) system, it is usually b...

Custom CRM Development or CRM as a Subscription: Which Should You Choose if You Have a Small or Medium Business?

by Rubén Bocanegra

04/15/2025

CRM

For many years, custom CRM development services were the only option businesses had to optimize their commercial managem...